npr forever

when i was working at capitalsource, i listened to NPR all day, every day.  i love it, can’t get enough of it (ooh baby, ooh baby…). now, thanks to the amazing, convenient and not to mention (temporarily) FREE satellite radio on my brand-spanking new jetta, i can enjoy not only one, but two, TWO NPR stations all day, every day.  that’s more mo rocca than this girl can handle.  just kidding, i can always handle more mo (and the rest of his friends on wait wait!).

nothing gets my blood running like some good, hard statistics:

NPR listeners are:

12% less likely to watch “American Idol.” Does that mean NPR shouldn’t cover it? Is it too culturally relevant to ignore?

64% more likely than average to have traveled abroad in the last 3 years.

2.5 times more likely than average to be Mac users at home. 

28% less likely than average to say celebrity endorsements influence their purchase decisions. 

45% more likely than average to drink Pabst Blue Ribbon.

70% of NPR listeners say they voted in the most recent election, as opposed to 44% of U.S. adults. 

More NPR listeners drive pickups than Volvos.

NPR’s audience has increased 104% in the last decade, compared to a 29%, 24%, and 29% decreases in newspaper, network news, and radio news audiences, respectively.

(via one of NPR’s multiple Twitter feeds, @nprconnect)

added to and reblogged from love puppy

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  1. Jackie says:

    NPR listeners are 100% more likely to make sure everyone knows they listen to NPR.